The main priority of associations has always been on helping their members navigate and adapt to change within the sector they represent. At no time, have associations been more important than in these very challenging times during COVID-19. Associations not only offer education and certification, but they also offer community and engagement for a displaced […]
Without careful tactics when sending out automated email campaigns, you can ruin your brand and end up in the spam box potentially causing your email credibility to go down the tubes. By using poor templates, outdated data, or irrelevant, impersonal content, you could be doing more harm than good. POOR TEMPLATES The use of bad […]
If you are in network marketing or other multilevel marketing industry then you have probably been hearing this question over again, "How much sales activity per week is enough?" This is the question that many sales and marketing leaders find hard to answer because they are asking the wrong questions. In fact, I have a […]
One way to determine if a senior salesperson is open to being measured is to ask what their priorities are. If improving their skills and increasing their sales is top on their list, they should be willing and eager for their metrics to be measured in order to provide insight for their own development.
Lead generation, essentially the process of capturing and stimulating interest in a potential product or service for the intention of building a sales pipeline, enables businesses to nurture future prospects until they are ready to purchase.
