Sales are the backbone of any successful business, and a career in sales can be both rewarding and lucrative. However, not everyone is cut out for a sales job; it's a competitive field where only the best can thrive. To be a successful salesperson, you need to possess a unique set of skills, attitudes, and […]
As a business owner, you'd know the importance of having a marketing strategy that works for your company. However, you may not always have the budget or resources to hire a full-time Chief Marketing Officer (CMO). This is where a fractional CMO can be a valuable asset to your business. This article will discuss what […]
As a sales professional, you understand that closing a deal is only the beginning of a potentially long-lasting relationship with your client. It's a common misconception that your job is done once the sale is made. However, the reality is far from it. The importance of follow-up after a successful sale cannot be overstated. It […]
Sales effectiveness is the key to success for any business. It's the ability to consistently meet or exceed sales goals and drive revenue growth. However, it's not always easy to know whether your sales strategy is working. In this article, we'll discuss some key indicators that your sales effectiveness is underperforming and what you can […]
Evaluating sales professionals is a crucial task for any organization that aims to achieve its sales targets and grow its revenue. The process of evaluating sales professionals involves assessing their performance, skills, and abilities to identify areas of strengths and weaknesses. This article will provide a comprehensive guide on how to evaluate sales professionals. 1. […]
