Business Sense: Why You Need an Outsourced Sales Team

September 7, 2022

Outsourcing is delegating a company's business process to a third-party service provider. It is often done to save on costs, but it can also help to improve efficiency and free up internal resources.

Outsourced sales can be an excellent option for businesses that want to focus on other areas of their operations. When done correctly, outsourcing sales can help companies to save time and money while still generating new leads and sales. There are some things to note when considering outsourced sales, such as the type of sales you want to outsource, the level of service you need, and the cost.

As a startup, you have a lot on your plate. There is a lot to juggle, from developing your product to building your brand. So it is no wonder that many startups outsource their sales teams.

When you engage in outsourced sales, you can focus on other areas of your business and leave generating new opportunities to the experts. It can be a massive weight off your shoulders, freeing you up to grow your business in other ways.

Why Startups Prefer to Outsource Their Sales

Sales outsourcing is a popular option for startups for several reasons. Hiring and training an in-house sales team can be challenging when you are just starting. Sales outsourcing can provide a team of experienced sales professionals who can hit the ground running.


Outsourced sales can be a cost-effective way to scale your sales efforts. Rather than hiring a bunch of new salespeople and investing in training and resources, you can outsource your sales to a firm that specializes in it. It can save you time and money in the long run.

Sales outsourcing can be a cost-effective way to scale your sales efforts. By working with a sales outsourcing company, you can access a team of experienced sales professionals who can help boost If you are looking for a cost-effective way to boost your sales, consider outsourcing your sales. A sales outsourcing company can provide the resources you need to grow your business.

Saves Times

With outsourced sales, you can focus on other aspects of your business. For example, if you are trying to get your product off the ground, you can focus on that while someone else handles sales. It can free up your time to work on other things and make your business more efficient overall.

Startup owners and employees wear many hats, dividing their time between numerous tasks. Hiring an outsourced sales team for your startup can save significant time and energy for more pressing jobs. Plus, it allows you and your employees to focus on your specific roles rather than on generating new sales leads.


Are you considering expanding your startup's product or service into new regions? Do you need to add a new product or service line?

Outsourcing a sales team may help. Why? Because it allows you to access new markets and test your products or services in those regions.

While sales development reps (SDRs) talk to potential customers to try to sell your products or services, they also conduct interviews with prospects and customer support calls to learn what your customers want. It helps you understand your market and enables you to adjust your offerings accordingly.


There are several reasons why outsourcing your sales can be beneficial for your business. It can help you save money on overhead costs, free up your time to focus on other aspects of your business, and give you access to a larger pool of potential customers. If done correctly, outsourcing your sales can be an innovative and strategic move for your business.

To maximize your time, you should consult the Sales Group. We offer an outsourced sales team, which optimizes revenue and time. Contact us now to get the ball rolling.

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Donna Gliha, Chief Sales Officer / President

A proud nominee of the 29th Annual  RBC Canadian Women Entrepreneur Awards

Alyssa Huizenga
Director, Business Development

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