Allison is an Associate Director at The Sales Group, she oversees and organizes all aspects of her client's campaign while providing tactical strategies and solutions throughout the deployment. She also supports a team of Senior Account Managers and their clients, ensuring strategy, efficiency, and results are being optimized. Allison supports clients in the IT & Software industry. She is passionate about building relationships with her clients and the teamwork that goes into achieving a client's goal. She is based in Whitby, Ontario. Prior to joining The Sales Group, she spent over 20 years in the sales industry before dedicating the last 10 years specializing in the IT industry, focusing on Edtech integration. Allison is an avid hockey enthusiast, and you will find her most weekends behind the bench as a Head Coach for the WGHA rep U13 girls hockey team.